We're not just an agency. We're a small, in-person team of Amazon experts, designers, and brand builders who care deeply about the work we do and the people we work with.
From taking it all off your plate with Full Account Management, to Copywriting and Design, every member of our team brings hands-on experience, sharp insight, and real ownership to the table.
Our team successfully launches brands, scales catalogs, fixes what others couldn't, and builds shared success partnerships that last. Scroll further to learn about the team of your dreams.
Who we are, what we do.
Step by Step FBA is a U.S. based team of certified Amazon and creative experts in Lansing, Michigan. We build listings and brands that perform, pairing sharp creative with disciplined account strategy. Our focus is simple, grow sales, protect margins, and make your catalog easier to shop.
We manage the full Amazon toolkit, A+ Content, image stacks, storefronts, copywriting, SEO, and PPC. Clients come to us for clean, on brand design and stay for the steady, measurable lift in rank, conversion, and repeat orders. Every deliverable follows Amazon’s best practices for compliance and conversion, so you get assets that look premium and sell.
Performance meets partnership.
We know the strongest results come from more than just metrics: they come from trust, alignment, and working as true partners. We bring the expertise, speed, and technical precision to optimize your Amazon presence, while making sure you always feel supported, informed, and in control. Weekly check-ins, straightforward reporting, and open dialogue keep you confident in the process and connected to the outcomes.
When something is working, we help you scale it. When challenges appear, we address them together. Our team doesn’t just manage accounts, we stand alongside our clients as long-term partners, ensuring every decision reflects both performance targets and the bigger picture for your brand.
Our values. Our ethos. Our purpose.
At Step by Step FBA, we believe Amazon success comes from smart execution paired with genuine partnership. Strong creative, disciplined operations, and data-driven advertising matter, but they only reach their potential when backed by a team that treats your brand like their own.
As sellers ourselves, we know what it takes to stand out in a crowded marketplace. Every listing, storefront, and campaign we create is designed to answer shopper questions quickly, showcase your value clearly, and build trust with every click.
Your growth fuels ours, which is why we hold ourselves accountable to both the results we deliver and the relationships we build. With Step by Step FBA, you gain more than an agency: you gain a team fully invested in your long-term success.
